Model B has a new president heading its AI-based digital advertising efforts

Leesburg, Virgina-based digital advertising company Model B has appointed Todd Silverstein as its new president, the company is announcing Tuesday.

Most recently the chief marketing officer at Atlanta-based Sagepath, Silverstein is no stranger to the digital marketing space, having previously held C-suite and managerial positions at Edelman and Drum Agency. In this new position, he told Technical.ly that he’ll be overseeing the company’s use of predictive AI in digital advertising. He plans to grow Model B’s team 25% immediately, and will likely add more positions later in the coming months. He also hopes to at least double the company’s revenue by the end of the year.

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