View the work
For teams
on the go
Coolfire came to us yearning to breathe new life into its image, while also expanding itself into a much broader market that was already saturated with well-known brands.
664%
Increase in quality
market leads
170%
Increase in click
through rate
76%
Decrease in cost per
market qualified lead
664%
Increase in quality
market leads
170%
Increase in click
through rate
76%
Decrease in cost per
market qualified lead
Insight
Field teams in industries such as trucking, delivery and telecommunications need easy solutions that integrate into their on-the-move jobs. Coolfire is just that. Instead of balancing text messages and spreadsheets, field teams can access needed documentation from anywhere through one app.
The Big Idea
For teams on the go. We wanted to showcase teams working in real-time, as if the application is native to the environment. Utilizing social, video and content creation, we brought the campaign to life.
